January 2026 Update: Comparison Guide and How to Use the Filtering Function to Find Your Ideal Folding Umbrella
Increase the resolution of the "tool" known as an umbrella.
Happy New Year, 2026, and the first Umbrella Journal.
We believe that an umbrella is not simply a "cloth to protect you from the rain," but a "precise tool" to protect your body and mind from harsh weather. However, the more sophisticated the tool, the more difficult it is to find the optimal solution for you. Have you ever typed in vague search terms in the vast ocean of major e-commerce sites, failed to find the specifications you really wanted, and ended up compromising and buying something?
This winter, AMVEL's online store has significantly revamped its "narrowing function." This is not just an update to organize products, but also an update to directly reflect the "philosophy that users seek in their tools."
Weighing just 100g, it can withstand wind speeds of 15m/s.
As a specialized umbrella manufacturer, we paid the most attention to the "resolution" of the segments.
For example, the definition of "lightweight" varies from person to person. We divided it into smaller numerical values in 50g increments, such as "under 100g" and "100g to 150g." We also set specific standards for wind resistance, such as "15m/s" and "30m/s."
Of particular note is the approach to materials and structure. The choice of material, such as "carbon fiber," or the functionality of "100% light blocking" are points that are of particular importance to those who understand the structure of the product. Furthermore, even in terms of the folding umbrella's opening and closing method, from an "easy" type that requires little effort to operate to a type that emphasizes structural robustness, it is possible to narrow down the options depending on the application.
To ensure you get the specs you want without any hesitation.
Our goal was to combine the fun of flipping through a catalog with the excitement of choosing a professional tool.
"If the length when stored is less than 20cm, it will fit in the bottom of your regular bag." "If the ribs are 58cm, your shoulders will stay dry even on a heavy rainy day."
An interface that can instantly solve specific problems in everyday life, even through filters. We believe that this is the very essence of "ease of search" that a specialized umbrella brand should provide.
Use the new filter function to find the one and only watch that best suits your lifestyle. You'll be able to feel the design philosophy behind the specs right at your fingertips.
We look forward to your continued support of AMVEL this year.
