[Thorough Comparison] The Ultimate Windproof Umbrella "TOUGHNESS" vs. The All-New "TOUGHNESS Instant Pleats"
Hello from AMVEL.
The TOUGHNESS series was created to defy the conventional wisdom that "folding umbrellas are weak against the wind." We are pleased to announce the release of our long-awaited new model, the "TOUGHNESS Speed Pleats," which launched on March 16, 2026. It inherits the DNA of the original while evolving with smarter features based on customer feedback.
"What makes it different from the existing TOUGHNESS?"
"Which one is better for me?"
To answer these questions, we have conducted a thorough comparison of the evolution and differences between the two models.
1. Key Evolutions: Turning Customer Feedback into Reality
The new "Speed Pleats" was developed based on feedback from those who love our original TOUGHNESS umbrella.
■ A "Standard, Easy-to-Use" Size
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TOUGHNESS: Large size with 60cm ribs / 8 ribs.
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Speed Pleats: Standard size with 55cm ribs / 6 ribs.
In response to requests for something more portable, we achieved a size and weight that is optimal for daily use.
■ Improved Resistance to "Flipping"
The original TOUGHNESS was designed to "flex and release (flip)" to prevent breakage. For our new model, we pursued a balance of both stiffness and flexibility in the ribs.
We have refined the structure to resist flipping in winds up to 11m/s, providing a more stable user experience.
*Of course, the toughness that clears wind resistance tests at 30m/s from the front remains unchanged.
■ "Shape Memory" to Eliminate Storage Stress
Its standout feature is, as the name suggests, the "Speed Pleats." Because the special fabric remembers the folds, the time it takes to fold the umbrella is cut in half. Even when you are constantly opening and closing your parasol on the go, you can store it beautifully in an instant.
2. Specification Comparison Table
| Features | TOUGHNESS | TOUGHNESS Speed Pleats |
| Rib Size / Number of Ribs | 60cm / 8 ribs | 55cm / 6 ribs |
| Weight | Approx. 252g–328g | Approx. 245g (Lightweight) |
| Main Feature | Overwhelming coverage and robustness | Ease of folding (Shape memory) |
| Light Blocking / UV Cut | 100% | 100% |
| Heat Shielding Efficiency | Approx. 85%–88% | Approx. 89%–91% (Further Improved) |
| Wind Resistance | Clears 30m/s wind | Clears 30m/s (front) + improved resistance to flipping |
3. Which "TOUGHNESS" is Right for You?
🛡️ Recommended for the Original "TOUGHNESS"
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Those who don't want to get wet or exposed to the sun at all: With a diameter of approximately 106cm, this wide size provides peace of mind even when carrying a backpack.
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Those who value a sturdy sense of stability: Ideal for those who seek the robustness of an 8-rib frame.
⚡ Recommended for "TOUGHNESS Speed Pleats"
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Those who want to reduce the hassle of folding: We specifically recommend this to those who find folding a parasol stressful.
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Those who want to keep their luggage light: At approximately 245g, it is lightweight and won't be a burden to keep in your bag at all times.
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Those looking for the latest in heat shielding: With an incredible heat shielding efficiency of up to 92%, it turns walking under the scorching sun into "portable shade."
Summary
The "Peace of Mind TOUGHNESS" for solid protection, or the "Functional Speed Pleats" for smart handling?
Both are ultimate all-weather umbrellas that AMVEL confidently recommends as "unbreakable and uncompromising."
Choose the one that fits your lifestyle, and stay comfortable through harsh summers and sudden storms!
