Continue to create value that makes people's lives richer and more comfortable. How much are our main products, umbrellas, in the city and home? And how should we face the reality that there are countless umbrellas that become trash? The answer is in this philosophy. “Enriching your life” is the spirit of making products that you can use. “Comfortable value” means developing and providing high value-added products. We believe that what is needed as a company and a member of society is the significance of existence for a society full of goods.